Tuesday, April 7, 2009

BURGER MENUS!

musthavemenus burger menuI've been a sort-of vegetarian for about a year. Unlike most vegs, my Achilles' heel is not bacon; it's a simple, juicy hamburger (never a cheeseburger!) with ketchup, mustard, pickle and onion. Looking at photos of hamburgers on the Internet is enough to make me dizzy and drooly.

So when the MustHaveMenus designers began working on a Burger Menu collection, I was excited. After all, the next best thing to actually EATING a burger is looking at burger choices on menus and deciding which one I would order. And then picturing myself eating it.

Beyond the killer design, what makes our Burger Menus stand out to me is the menu copy. All of our menu copy is developed and written by Chef Karen, who draws on her many years of experience running restaurants and working as a chef. She knows how to put together a balanced menu, with comprehensive descriptions and trendy, but good, menu items.

Pictured above is her A-Z burger menu copy on the Burger Architect Burger Menu—a burger for every letter of the alphabet! There are some intriguing creations on this menu: the Onion Burger, smothered in caramelized onions with a garlic mayo, or the Zebra Burger, served with garlic Parmesan sauce and a spicy mole. Even her veggie burger options are exciting: I would love to have a Raw Burger, made up of fresh minced raw veggies served with a vegan basil jalapeno sauce.

When you buy a subscription to MustHaveMenus, you know you are getting great menu templates and designs that can be easily updated. But you are also getting Chef Karen's valuable menu copy. We've been thrilled to find that many of our customers use the dishes present in the menus in their restaurants. One less thing for our customers to worry about when managing their restaurant and another example of added value in a MustHaveMenus' subscription!

I might have to get a veggie burger and fries for lunch today.

2 comments:

Harold said...

I love it. Just found your blog. I checked out the menu of burger creations and now my mouth is watering.

Erin said...

Hi Harold - Thanks for stopping by! I know, very dangerous to read around lunchtime.